BNY Mellon's Pershing Survey Finds Baby Boomers Biggest Users of ETFs

Despite the commonly held view that exchange traded funds (ETFs) are most popular with younger investors, a new whitepaper from Pershing LLC, a BNY Mellon company, in conjunction with Beacon Strategies LLC, finds that investors between the ages of 51-70 who work with advisors are, in fact, the largest users of ETFs, followed by those over the age of 71.