Exponential ETFs and Brandometry Jointly Launch Brand Value ETF (BVAL)

Exponential ETFs and Brandometry today launch the Brand Value ETF (NYSE: BVAL), which is designed to outperform the broader market by identifying companies with strong brands whose latent value has not yet been realized by their stock price by tracking the BrandTransact 50 Index. The exchange-traded fund (ETF) will trade on the New York Stock Exchange.